Inspire writer Shawn Cheris has pulled together a concise visual essay on how the new CS5 identity system was developed. The article shares some early prototypes that really detail the roots of the design.

It’s fascinating to learn the origins of the new identity, especially when there are other systems afoot that have a similar faceted look—the City of Melbourne and Casa da Musica (both projects will be covered in the new book, LogoLounge 6, to be released later this year)—but which have completely different reasonings behind their designs.

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